Men’s preconception support

Fatherhood starts before day one.

Male fertility support for men preparing for fatherhood. CoQ10, NAC and L-carnitine in one formula. Three capsules daily.

After launch $179.95 $119.00 USD · 3 bottles · 90 days

Launch offer ends in November 15, 2026 · 11:59 p.m. PacificNovember 15, 2026 · 11:59 p.m. Pacific

90-day satisfaction guaranteeFirst 3-bottle order · Opened bottles covered · No return shipment

Three capsules daily · 30 days per bottle

Three SIRE I bottles on a warm neutral background
SIRE IDietary supplement
3 capsules daily30 days per bottleCoQ10 · NAC · L-carnitine

It takes two to prepare

A shared future. A part for both of you.

When a couple begins preparing for a baby, the work shouldn’t fall to one person alone.

SIRE began with a simple question: what can the future father do? For us, the answer starts with showing up, asking questions and making room for a daily routine.

Meet the founders
Scene of two adults holding hands beside a notebook and a SIRE I bottle
The future is something you prepare for together.
SIRE I · Three-bottle presentation3 bottles · 90-day supply

Meet SIRE I

One less thing to organize.

A daily supplement for men preparing for fatherhood, with a supply that fits the way you want to start.

A straightforward daily routine

Three capsules daily, following the directions and cautions on your label.

Your next bottle, already on hand

Three 30-day bottles make one 90-day supply. Start with a single bottle if that suits you better.

A supply that fits your routine

Choose a one-time order or explicitly opt into recurring deliveries.

$119.00 USD · Three bottles. Delivered once.

Start your 90 days

The 90-day approach

Preparation takes time. Your routine can start today.

Three bottles. A defined planning window. One less thing to organize.

01

Begin with intention.

Make space for a daily routine alongside balanced meals, movement and rest.

02

Keep it consistent.

Keep the next bottle on hand. Follow the label and your healthcare professional’s advice.

03

Prepare together.

Keep talking with your partner. Get individual guidance when you need it.

A 90-day supply is a convenient planning window. It does not guarantee a change in sperm parameters or pregnancy outcomes. Supplements should not delay medical assessment.

SIRE bottle beside a glass of water in warm morning lightAn everyday moment, with intention.

Make it part of your day

Small routine. Clear intention.

Preparation is made up of everyday choices. Keep your routine simple enough to return to.

  1. Choose a daily moment.

    Keep your bottle somewhere that fits your day and away from children. Follow the storage instructions on the label.

  2. Follow your label.

    Use the serving directions on your bottle. A supplement is a personal choice; get individual advice when you need it.

  3. Keep preparing together.

    A bottle is one part of a bigger conversation. Make time to talk, plan and support each other.

Follow the directions and cautions on your label. Ask your healthcare professional about suitability, medications and other supplements.

Inside SIRE I

Every ingredient. A closer look.

Explore the ingredients. Read the research. Understand the limits. Select one to take a closer look.

Explore the full formula & research
CoQ10
Coenzyme

CoQ10

A coenzyme involved in cellular energy production. Researchers have investigated CoQ10 in men with reduced sperm motility.

Study details & context

Randomized human trial

A placebo-controlled trial enrolled 60 men with idiopathic asthenozoospermia and examined semen measures over six months.

Read the peer-reviewed paper: CoQ10 — opens in a new tabBalercia et al. · Fertility and Sterility · 2009
N-acetylcysteine (NAC)
Cysteine derivative

N-acetylcysteine (NAC)

NAC is studied in relation to oxidative stress and sperm quality. It is a derivative of the amino acid cysteine.

Study details & context

Before-and-after human study

Researchers followed 50 men with abnormal motility and morphology, comparing semen and oxidative-stress measures before and after three months of NAC.

Read the peer-reviewed paper: N-acetylcysteine (NAC) — opens in a new tabJannatifar et al. · Reproductive Biology and Endocrinology · 2019
L-carnitine tartrate
Carnitine

L-carnitine tartrate

Carnitine has been investigated in selected cases of male-factor infertility. Research formulations should be distinguished from a product’s exact ingredient form.

Study details & context

Randomized crossover trial

A double-blind crossover trial compared L-carnitine with placebo in selected men with infertility.

Read the peer-reviewed paper: L-carnitine tartrate — opens in a new tabLenzi et al. · Fertility and Sterility · 2003

Ingredient studies do not establish the effects of SIRE I or guarantee fertility outcomes. SIRE I is not a fertility treatment.

Follow your bottle’s Supplement Facts, directions and cautions.

Fatherhood starts before day one.

Sebastian & Matt · Co-founders

Why we started SIRE

Preparation should be something we share.

When Sebastian and his wife were preparing for a baby, he saw how much thought and effort she was putting into it. He wanted a practical way to do his part, too.

That question became SIRE. Co-founded by Sebastian, a father, and Matt, a holistic nutritionist, it makes men’s preconception preparation a little more straightforward.

Meet the founders

SIRE I

Your preparation. Your choice.

Start with a one-time supply. Or choose an optional subscription. The decision is yours.

SIRE I · Three-bottle presentation
Launch offer

Your 90-day preparation starts here.

Three bottles, plus practical digital guides to help you plan your routine.

Launch pricing ends November 15, 2026 · 11:59 p.m. Pacific.

Choose your supply

Three supply options. Start with 90 days.

  • 3 bottles · 90 days
  • One payment. No automatic renewal.

Three bottles, plus two practical digital guides.

Digital guides included at no extra cost
  • Preparation Companion — routine tracker & partner prompts
  • Food & Planning Guide — meal ideas & shopping worksheets
Digital downloads, not printed books. Included guides are emailed after successful payment.

Delivered once. No recurring charges.

Made in a GMP facility
Made in the USA
Secure Shopify checkoutFull ingredient amounts
90-day satisfaction guaranteeFirst 3-bottle order · Opened bottles covered · No return shipment Free standard shipping · lower 48 + DC Orders over $100 USD after discounts. Other destinations and applicable taxes confirmed at checkout.
Your digital toolkit2 practical guides · See what’s included Your preparation resources
  • Preparation Companion · 8-page PDF
  • Food & Planning · 12-page PDF
See the covers and what’s inside Your included guide is emailed after successful payment.
  • 3 bottles · 90 days
  • Subscriber-only Routine Rescue Kit
  • Preparation Companion + Food & Planning Guide
Your subscriber toolkit2 guides + exclusive printable tools

Both 90-day options include the Preparation Companion and Food & Planning guide. Subscribers also receive the Routine Rescue Kit.

The Routine Rescue Kit

The Routine Rescue Kit

Six printable pages for travel, busy weeks, shared tasks and reviewing your next refill. A practical backup plan when life changes.

Your subscriber-only Routine Rescue Kit is linked in your subscription confirmation email. Unlimited downloads.

See the covers and what’s inside

Launch code Intro is applied when you add this subscription. Price shown is for one 3-pack per delivery; the $50.95 discount applies once per order for the first 3 payments. Check that the discount appears before paying.

Keep three-bottle deliveries on schedule at a lower price per delivery, with the additional Routine Rescue Kit.

Digital guides included at no extra cost
  • Preparation Companion — routine tracker & partner prompts
  • Food & Planning Guide — meal ideas & shopping worksheets
  • Subscriber bonus: Routine Rescue Kit — travel & busy-week planning
Digital downloads, not printed books. Included guides are emailed after successful payment.

$109.00 USD per three-bottle delivery every 3 months for your first 3 deliveries (initial order plus 2 renewals) while continuously subscribed. Then $159.95 USD every 3 months from delivery 4 until cancelled. No three-delivery commitment. Cancellation ends launch-price eligibility. See subscription terms for cancellation timing. Subscription terms

Made in a GMP facility
Made in the USA
Secure Shopify checkoutFull ingredient amounts
90-day satisfaction guaranteeFirst 3-bottle order · Opened bottles covered · No return shipment Free standard shipping · lower 48 + DC Orders over $100 USD after discounts. Other destinations and applicable taxes confirmed at checkout.
  • 1 bottle · 30 days
  • One payment. No automatic renewal.

Start with a 30-day supply and a lower upfront spend. Decide when you want another bottle.

Digital guides included at no extra cost
  • Quick-start Essentials — a simple starting point
Digital downloads, not printed books. Included guides are emailed after successful payment.

Delivered once. No recurring charges.

Made in a GMP facility
Made in the USA

Single bottles: standard 30-day return policy and exclusions apply. Full guarantee & return terms

Shipping and applicable taxes are confirmed at checkout.

Your digital toolkitEssentials preview · See what’s included Your preparation resources
  • Quick-start Essentials · 4-page PDF
See the covers and what’s inside Your included guide is emailed after successful payment.

Secure checkout with Shopify · Full guarantee & return terms

A little clarity

Good questions. Straight answers.

A thoughtful decision starts with clear information. Here’s what to know before you begin.

Ask us a question
Is this a subscription?

Only if you choose it. The 30-day and 90-day one-time options are delivered once and have no recurring charges. The optional three-bottle subscription is delivered and billed every three months. Current prices appear in the purchase selector. Review the subscription policy before ordering.

Why choose 90 days?

A three-bottle supply provides a convenient planning window and keeps the next bottle on hand. It does not guarantee changes in sperm parameters or pregnancy outcomes.

How do I take SIRE I?

The supplied product information specifies three capsules daily with a meal and water. Always follow the directions and cautions on your product label and advice from your healthcare professional.

What if we’re already trying?

Discuss nutrition and fertility concerns with a qualified healthcare professional. SIRE I is a dietary supplement, not a treatment or a reason to delay appropriate assessment.

Fatherhood starts before day one.

Do your part.

Start your 90 days